See Play Do: A kid’s handbook for everyday creative fun

Unleash your child’s imagination with See Play Do, the open-ended activity annual designed for curious 3- to 8-year-olds. Created by designer Louise Cuckow and a team of creatives ranging from chefs to imaginative kids themselves, this book is packed with playful ideas that inspire joy, creativity, and exploration every day.

Why we love it

Endless creativity - from making glitter playdough to dressing dinosaurs in your own designs, every page sparks imagination.

No rules, no pressure - unlike traditional activity books, there are no “right answers” or perfect outcomes. Every creation is celebrated.

Collaborative spirit - developed with contributions from artists, scientists, chefs, and children, giving it a rich and diverse range of ideas.

Beautiful design - thoughtful, engaging layouts that inspire both kids and adults to join in the fun.

The results we’ve seen

Families love how this book encourages children to think outside the box, create freely, and proudly share their work. Parents notice kids becoming more confident in their creativity, while educators use it to promote independent thinking and problem-solving. It’s not just an activity book - it’s a mindset shift towards valuing the process over the outcome.

Ways to use it

At home
Perfect for rainy days, weekends, school holidays, or after school - a screen-free way to keep tamariki happily engaged.

Turn to the book to support some connection between you and your child - choose an activity and create it together.

In the classroom
Teachers use it to support art sessions, creative writing prompts, or as part of a play-based learning environment.

Why it’s a must-have

See Play Do is a toolkit for fostering creativity, confidence, and connection. Whether you’re looking for engaging activities at home, playful resources for the classroom, or meaningful gifts, this book delivers endless fun and inspiration.